Protected, profitable customer data

Is your customer data an asset or a liability?

Today’s leading organisations are transforming their business performance by harnessing the power of data.   Others are destroying theirs from data disasters.  With the potential for competitive threats, significant brand damage and now with fines of up to half a million pounds for data misuse, you need to know:

• Is my data secure? How can I stop staff being negligent, misusing or stealing data?
• Is my data fit for purpose? How can I fix data quality problems at root cause?
• How can I stop data licensees & other third parties misusing the data we supply?
• Am I compliant to current data legislation? 
• How can I make sure customers’ data preferences are respected whilst maximising our opportunities in the market?
• Could my customer data work harder?  Are we maximising its value?

DQM Group is the most trusted independent provider of Data Governance services to the UK marketing industry. Formed in 1996, 80% of the country’s leading data suppliers, and increasingly leading brands too, rely on DQM Group to minimise their data risks and maximise the value of their data assets.  We play an important industry role working closely with the Institute of Direct and Digital Marketing (IDM) and the UK Direct Marketing Association (DMA) on raising standards and promoting best practice.

To find out how we can help give you confidence in your data, call us on 0870 242 7788 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it